Wentworth Club
Evolving the brand and digital presence of one of the world’s most prestigious private members clubs.
Wentworth Club is an internationally recognised private members club, defined by heritage, discretion and excellence across sport, dining and lifestyle. Our work centred on a brand update, art direction and website redesign, drawing directly from the club’s art deco interiors to shape the visual language. These architectural details and interior cues became the foundation of the brand expression, informing typography, layout, pattern and tone across both physical and digital touchpoints.
The art direction introduced a more considered, editorial approach that balances heritage with contemporary clarity, allowing the interiors to actively drive the brand rather than simply decorate it. This thinking carried through to the website, which was designed to feel calm, intuitive and premium, presenting content with confidence and restraint. The result is a cohesive brand and digital presence that reflects Wentworth’s character and status, rooted in its art deco heritage and expressed with quiet authority across every touchpoint.
We’re here to help
Have an idea, a project, or a challenge you’re ready to explore? We’d love to hear about it. Whether you’re shaping something new or evolving something existing, tell us a little about what you’re working on and we’ll be in touch to see how we can help.